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Probably one of the most lively and rich cultures of the world is of the Jamaican culture. It is perhaps due to its exotic surroundings and the ...

Culture,Education,English Language,Jamaica,

1. What led to the eventual woes experienced by Hong Kong Disneyland in its first year of operation? How should Hong Kong Disneyland rectify it...

Disneyland,Hong Kong,My Dream Destination Disneyland,

With the current application of 802.11b wireless solution Highbrow Ed is using, hot spots are inefficient for application delivery, and to manag...

Network,Technology,

Picture yourself very hungry but struck in work, you will be distressed and very hard to concentrate on the job in front of you. If it is the ca...

Food,Health,Learning,Nutrition,

Marijuana, the “Killer Drug” as it has been called, has been around for longer than you think a. People really don’t know the origins or the pro...

Health,Marijuana,

“Worldwide over 1 million people die due to lung cancer each year. It is estimated that cigarette smoking explains almost 90% of lung cancer ris...

Bad Eating Habits,Bad Habits,Healthy Lifestyle,

On graph paper, plot the milliliters of reactant #1 versus volume of precipitate for each reaction. For the copper chloride graph, draw t...

Chemistry Stoichiometry,

TCO A: The company is preparing to make a substantial change to the payment and advantages program for the next. This change will impact all bra...

Change,Management,

Everyone by nature has good and bad qualities. A Boss is no exception to this, therefore, the best boss I’ve ever had is also in some ways the w...

Boss,

Introduction“Cooper Tire & Rubber Company, founded in 1914, specializes in the manufacturing and marketing of rubb...

Business,Company,Free Essays,

Starbucks is the world’s largest specialty coffee retailer, with over 1,700 coffee shops in 55 countries. For years, Starbucks grew throughout t...

Help,Starbucks,Technology,

A pattern has begun in the current years, where people take part in organizations that commonly claim to be helping developing countries. This t...

Altruism,Gap Year,Teacher,Tourism,Volunteering,

What if someone in this room was suddenly living on the streets? Should I change my views and opinions on them and what if I did? How do you thi...

Homeless,Homelessness,

Linda Lowman is a woman who seemed to be taken for granted in the Lowman household but that did not mean she was powerless. “The Great Depressio...

Death Of A Salesman,Women,

Boston Chicken Inc is chain of fast food restaurants, and also in the business of take-out home cooked food. The main business strategy of Bosto...

Boston,Fast Food,Franchising,

My dear countrymen, I strongly believe that the purchase of Alaska will help America in a number of ways. This bargain will prove fruitful for o...

Purchase Of Alaska,Russia,

Pelts Corporation is a company that sells clothes for men, women, and children. They also have a wide variety of fashion accessories; they also ...

Inventory,Sales,Technology,

Career Options After Pursuing a Degree in PsychologyChoosing a major or a degree field to go into after graduating from high school is one ...

Career,Education,Psychology,

IntroductionOvarian cancer is one of the most common types of cancer among women. It is considered to be one of the most common types of ...

Breast Cancer,Cancer,Research,

“Love has no culture, boundaries, race and religion. It is pure and beautiful like early morning sunrise falling in lake.” is a quote by Santosh...

Love,Novels,

Stuck in the Middle

Michael Porter (Harvard Business School) originally discussed the problem of “stuck in the middle.” He said that the profitability of firms depends on the firm’s position and competitive advantage in that industry. He argued that competitive advantage derives from one of two strategies: cost leadership or differentiation of products or services. The problem, Porter said, was in trying to do both and thus doing neither very well. He seemed to be saying, “find what you are good at and stick to it.

” Some examples:

Industry Differentiators Stuck in the middle Cost Leaders
Cellphones Apple,
Google Nokia Commodity Manufacturers
Retailing Nordstrom,
Banana Republic K-Mart,
JC Penny Walmart,
Target
Airlines Cathay,
Emirates American Airlines Jet Blue,
Spirit Airlines
I think that being stuck in the middle could be seen as:

“Oh no, we are heading in the wrong direction because we have no direction of what do we do, who is our customer and what is our vision”. In this case, you need to decide:
What your business is and isn’t.

Today’s single-minded focus on cost or difference may be tomorrow’s business graveyard.

Date: Oct 13,2021