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In American Independent Cinema, Geoff King states “This book is organized around three main points of orientation: the position of individual fi...
Film,Elizabeth Barrett Browning composed Sonnet 43 throughout the prime of the Victorian Period, which lasted the duration of Queen Victoria’s throne...
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Aristotle took the term ‘Imitation’ from Plato, yet Aristotle gave new dimensions and significance to the term. Aristotle’s imitation is not mer...
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This report examines the competitive strategy that enabled the “camera company from Japan”1 not only to break down the monopoly enjoyed by Xerox...
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Meno, an influential speaker, is traveling through Athens when he encounters Socrates. Meno is a well known individual who has spoken in front o...
Metaphysics,Philosophy,Socrates,Virtues,- 1
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Nowadays the world modifications in so numerous parts such as environment, economic, cultural, technology and so on … And all of those things wi...
Advertising,Communication,Facebook,Internet,Social Media,Technology,World Wide Web,1. Why did Bilbo pinch the eagle? PG___Bilbo was quite frightened while riding on the eagle’s back and no doubt was simply hanging on too...
Eagle,Introduction Business logistics solutions have come a long way since the utilization of the postal system for business purposes during the ...
Advertising- 1
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Sustainable destinations have achieved balance. They have balanced the long-term economic needs of residents with the short and medium term need...
Industry,Sustainability,Tourism,The tone in “A Rose for Emily” by William Faulkner expresses a sense of curiosity and fear. The curiosity of the woman’s life and the fear of th...
A Rose For Emily,Curiosity,William Faulkner,Under New OwnershipI would identify Forest’s workout of its corporate power in society as “Business Social Obligation”. Forest is being...
Carbon Footprint,Corporate Social Responsibility And Ethics,Economy,Ethics,Responsibility,Sustainability,The British monarchy has always played an important role throughout history. It has managed to create such wealth and power such as the Gol...
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In Khaled Hosseini’s novel, The Kite Runner, the changing depiction of the pomegranate tree symbolizes the changes in Amir and Hassan’s relation...
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Q.1: It is not always okay to lie in a business context. However, there will be very less specific circumstances that lies will be okay. Some ti...
Business,Communication,Information,In an essay about his novel “Lord of the Flies”, William Golding wrote: “The boys try to construct a civilisation on the island; but it bre...
Lord Of The FliesThe relevance of psychology in South Africa has been scrutinised, due to the fact that dominant psychological theories and practices in this cou...
Africa,Culture,Education,Health,Mental Health,Psychology,Type of access control by which the operating system constrains the ability of a subject or initiator to access or generally perform some sort o...
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I am happy to hear you are adjusting to college life. I’m sure it’s a big change, but at least you have found friends to help you with the trans...
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Adopted by the Government of India from the Sarnath Lion, Capital of Ashoka, on January 26, 1950. Only three lions visible, the fourth being hid...
India,Nation,National Anthem,Radhakrishnan,- 1
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Introduction The issue of identification cards is currently a subject of heated debate. The matter is further complicated by the advent of ...
CrimeStuck in the Middle
Michael Porter (Harvard Business School) originally discussed the problem of “stuck in the middle.” He said that the profitability of firms depends on the firm’s position and competitive advantage in that industry. He argued that competitive advantage derives from one of two strategies: cost leadership or differentiation of products or services. The problem, Porter said, was in trying to do both and thus doing neither very well. He seemed to be saying, “find what you are good at and stick to it.
” Some examples:
Industry Differentiators Stuck in the middle Cost Leaders
Cellphones Apple,
Google Nokia Commodity Manufacturers
Retailing Nordstrom,
Banana Republic K-Mart,
JC Penny Walmart,
Target
Airlines Cathay,
Emirates American Airlines Jet Blue,
Spirit Airlines
I think that being stuck in the middle could be seen as:
“Oh no, we are heading in the wrong direction because we have no direction of what do we do, who is our customer and what is our vision”. In this case, you need to decide:
What your business is and isn’t.
Today’s single-minded focus on cost or difference may be tomorrow’s business graveyard.
Date: Oct 13,2021